Society is the creation of reclusive genius Ken Castle. It employs his revolutionary nanex technology. It is the ultimate sim environment, where players don't control virtual animated characters, but actual, living, breathing human beings. They walked them, they talked them, they juiced them, they rocked them.
The game took the world by storm, becoming the number one guilty pleasure of billions. It operates on the principle that you can either pay to control, or be payed to be controlled. The game has generated one of the world's largest private fortunes, surpassing Bill Gates practically over night.